PGA TOUR | Pro Shop | YouTube

On-Air Broadcast Animation Identity System

For the PGA TOUR and YouTube's Creator Classic, I created a dynamic, multi-color animated identity system tailored for multi-platform broadcast. The design framework unifies the live coverage across YouTube, ESPN+, Peacock, and FAST channels as digital influencers compete on marquee courses like TPC Sawgrass and East Lake.

Client / 

PGA TOUR

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Role / 

Creative Director

Art Director

Animation

Design 

Kitting

Year / 

2025